Virtual Reality · Marketing & Communication
Thermal Camera Sales
VIRTUAL REALITY
Khora created a VR simulation for Bosch that lets users explore and learn the GTC 400 Thermal Camera through a realistic virtual house inspection.
Client
Bosch
Format
Virtual Reality
Industry
Marketing & Communications
CONTEXT
Bosch faced challenges demonstrating the sophisticated Bosch GTC 400 Thermal Camera at trade shows and sales meetings. The real-world environments were often unsuitable for thermal inspections, and many potential users were reluctant to try the device due to its complexity. This made it difficult to showcase the camera’s full capabilities and benefits.
SOLUTION
Khora developed a virtual reality simulation replicating a thermal inspection of a house. This VR environment allowed users to familiarize themselves with the camera’s features and detect issues like missing insulation, damp floors, blocked radiators, and faulty floor heating. The simulation provided a realistic, hands-on experience without needing physical equipment or ideal surroundings.
IMPACT
The VR tool enabled Bosch to effectively demonstrate the thermal camera value and functionality in a controlled, repeatable way. It boosted user confidence, improved training accessibility across global offices, and offered a cost-efficient alternative to live demonstrations that were previously challenging to organize.
